Praise be to Allah.
But if the contest does not require participants to pay money, such as Quran-reading contests for old and young, and it does not dictate that responses be given on a certain type of paper, then these competitions are permissible and may be mustahabb (encouraged), because they offer an incentive to recite the Book of Allaah and learn about its meanings. A similar case is the academic competitions where no loss is involved in entering the contest as the answers may be given on any kind of paper.
Based on the above, we can say that the newspaper competitions which are widespread in our media are a kind of lottery, whereby the entrant loses the value of the ticket in most cases, and very rarely wins. Undoubtedly this is a form of gambling, consuming people’s wealth unlawfully, deceiving people and wasting money. One of the editors of one of our newspapers told me that the paper he edits used to print forty thousand copies daily, of which nearly ten thousand copies would be returned. After this newspaper started to run contests, their print run rose to 300,000 copies daily, with no copies being returned. Contestants were buying huge numbers of papers, not to read them but just to cut out the entry forms so that they could enter the contests by submitting more than one form.
Undoubtedly this is a kind of lottery and is a kind of gambling. I wish that our brothers who are in charge of our newspapers would fear Allaah with regard to their country and their countrymen and with regard to their earnings. I wish that those who are responsible for the media, those who are in charge of the press, would take a stand that is in accordance with the Islamic identity of our country and free themselves from blame before Allaah with regard to their responsibility to enjoin that which is good and forbid that which is evil.
The same applies to the TV contests which can only be entered by buying a certain chip for entering contests, and the draws run by stores via tickets which are only given to those who spend more than a certain amount. This means that the ticket has a value which is paid for in the bill, and this comes under the heading of a lottery or raffle.
Also included with these practices – contests run by newspapers, TV stations and stores – are the deposit certificates which permit entry to contests by giving depositors tickets, as mentioned in the question. The reason why these are included under the heading of lotteries or raffles even though the bank returns the deposit in full after the contest has ended is that the deposit has to remain frozen in the bank until the end of the draw, and this means that this deposit is rendered inactive and is not invested in favour of the one who deposits it; rather it is invested in favour of the bank and not in favour of its owner. What the bank takes from its investment of this deposit is equal to the amount of money paid by the one who wants to enter the contest in return for the deposit certificate, hence this practice comes under the same ruling as lotteries and raffles.